Open Innovation From A Practitioner's Perspective

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NY Times: The Crowd Is Wise (When It’s Focused)

Here’s an article that came out today in the NY Times on open innovation titled “The Crowd Is Wise (When It’s Focused)”.

I couldn’t agree more with the argument. I would also submit that one way to focus the crowd is to properly frame the question. They also point out that it’s not always the size of the network that matters, it’s what that network can do. I also agree but only on the type of challenge that is specific in nature. Jeff Howe (Crowdsourcing) calls this crowdcasting. Another form of crowdsourcing is where every member of the community can participate such as the NASA Clickworker Project (http://clickworkers.arc.nasa.gov/top). In that project, the size of the network DOES matter. The collective intelligence (or capacity) increases with every new member.

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